Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02740
VM0002740Membermember2740@example.test · +601110002740 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
247
Current loyalty balance
Lifetime Spend
RM 310
Across 10 visits
Total Visits
10
Since 2026-01-27
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
93d
2026-07-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
247 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 4
Outlet purchase
2026-06-26 · Member activity · RM 24.00
App session
2026-06-14 · OPLUMO Outlet 4
Points credited
2026-06-02 · Member activity · RM 27.20
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 4
Outlet purchase
2026-05-09 · Member activity · RM 30.40
Points credited
2026-04-27 · OPLUMO Outlet 4
Outlet purchase
2026-04-15 · Member activity · RM 33.60