Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27398
VM0027398Goldmember27398@example.test · +601110027398 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted Out
Points Balance
3,086
Current loyalty balance
Lifetime Spend
RM 3,859
Across 23 visits
Total Visits
23
Since 2025-06-12
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
88d
2026-07-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,086 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 12
Outlet purchase
2026-07-01 · Member activity · RM 113.25
App session
2026-06-19 · OPLUMO Outlet 12
Points credited
2026-06-07 · Member activity · RM 128.35
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 12
Outlet purchase
2026-05-14 · Member activity · RM 143.45
Points credited
2026-05-02 · OPLUMO Outlet 12
Outlet purchase
2026-04-20 · Member activity · RM 158.55