Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27353
VM0027353Membermember27353@example.test · +601110027353 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted Out
Points Balance
827
Current loyalty balance
Lifetime Spend
RM 1,035
Across 13 visits
Total Visits
13
Since 2025-12-15
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
82d
2026-07-19
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
827 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 1
Outlet purchase
2026-07-07 · Member activity · RM 69.75
App session
2026-06-25 · OPLUMO Outlet 1
Points credited
2026-06-13 · Member activity · RM 79.05
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 1
Outlet purchase
2026-05-20 · Member activity · RM 88.35
Points credited
2026-05-08 · OPLUMO Outlet 1
Outlet purchase
2026-04-26 · Member activity · RM 97.65