Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27303
VM0027303Membermember27303@example.test · +601110027303 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
742
Current loyalty balance
Lifetime Spend
RM 928
Across 23 visits
Total Visits
23
Since 2025-08-10
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
29d
2026-09-10
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
742 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 2
Outlet purchase
2026-08-29 · Member activity · RM 24.75
App session
2026-08-17 · OPLUMO Outlet 2
Points credited
2026-08-05 · Member activity · RM 28.05
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 2
Outlet purchase
2026-07-12 · Member activity · RM 31.35
Points credited
2026-06-30 · OPLUMO Outlet 2
Outlet purchase
2026-06-18 · Member activity · RM 34.65