Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27291
VM0027291Silvermember27291@example.test · +601110027291 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted Out
Points Balance
1,091
Current loyalty balance
Lifetime Spend
RM 1,365
Across 26 visits
Total Visits
26
Since 2025-06-21
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
25d
2026-09-14
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,091 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-14 · OPLUMO Outlet 7
Outlet purchase
2026-09-02 · Member activity · RM 51.75
App session
2026-08-21 · OPLUMO Outlet 7
Points credited
2026-08-09 · Member activity · RM 58.65
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 7
Outlet purchase
2026-07-16 · Member activity · RM 65.55
Points credited
2026-07-04 · OPLUMO Outlet 7
Outlet purchase
2026-06-22 · Member activity · RM 72.45