Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 27273
VM0027273Goldmember27273@example.test · +601110027273 · Preferred outlet: OPLUMO Outlet 6
FamilyDelivery
Consent Status
Opted In
Points Balance
2,979
Current loyalty balance
Lifetime Spend
RM 3,724
Across 45 visits
Total Visits
45
Since 2024-06-16
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,979 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 6
Outlet purchase
2026-08-05 · Member activity · RM 63.00
App session
2026-07-24 · OPLUMO Outlet 6
Points credited
2026-07-12 · Member activity · RM 71.40
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 6
Outlet purchase
2026-06-18 · Member activity · RM 79.80
Points credited
2026-06-06 · OPLUMO Outlet 6
Outlet purchase
2026-05-25 · Member activity · RM 88.20