Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02727
VM0002727Platinummember2727@example.test · +601110002727 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
7,070
Current loyalty balance
Lifetime Spend
RM 8,838
Across 41 visits
Total Visits
41
Since 2024-09-11
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
38d
2026-09-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
7,070 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-01 · OPLUMO Outlet 8
Outlet purchase
2026-08-20 · Member activity · RM 129.75
App session
2026-08-08 · OPLUMO Outlet 8
Points credited
2026-07-27 · Member activity · RM 147.05
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 8
Outlet purchase
2026-07-03 · Member activity · RM 164.35
Points credited
2026-06-21 · OPLUMO Outlet 8
Outlet purchase
2026-06-09 · Member activity · RM 181.65