Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27210
VM0027210Platinummember27210@example.test · +601110027210 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted Out
Points Balance
4,889
Current loyalty balance
Lifetime Spend
RM 6,112
Across 33 visits
Total Visits
33
Since 2025-02-10
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
30d
2026-09-09
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
4,889 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-09 · OPLUMO Outlet 11
Outlet purchase
2026-08-28 · Member activity · RM 128.25
App session
2026-08-16 · OPLUMO Outlet 11
Points credited
2026-08-04 · Member activity · RM 145.35
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 11
Outlet purchase
2026-07-11 · Member activity · RM 162.45
Points credited
2026-06-29 · OPLUMO Outlet 11
Outlet purchase
2026-06-17 · Member activity · RM 179.55