Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27172
VM0027172Goldmember27172@example.test · +601110027172 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
4,016
Current loyalty balance
Lifetime Spend
RM 5,021
Across 28 visits
Total Visits
28
Since 2025-01-10
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,016 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 7
Outlet purchase
2026-04-29 · Member activity · RM 125.25
App session
2026-04-17 · OPLUMO Outlet 7
Points credited
2026-04-05 · Member activity · RM 141.95
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 7
Outlet purchase
2026-03-12 · Member activity · RM 158.65
Points credited
2026-02-28 · OPLUMO Outlet 7
Outlet purchase
2026-02-16 · Member activity · RM 175.35