Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27138
VM0027138Membermember27138@example.test · +601110027138 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
827
Current loyalty balance
Lifetime Spend
RM 1,034
Across 35 visits
Total Visits
35
Since 2024-11-18
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
78d
2026-07-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
827 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 7
Outlet purchase
2026-07-11 · Member activity · RM 25.50
App session
2026-06-29 · OPLUMO Outlet 7
Points credited
2026-06-17 · Member activity · RM 28.90
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 7
Outlet purchase
2026-05-24 · Member activity · RM 32.30
Points credited
2026-05-12 · OPLUMO Outlet 7
Outlet purchase
2026-04-30 · Member activity · RM 35.70