Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 27129
VM0027129Silvermember27129@example.test · +601110027129 · Preferred outlet: OPLUMO Outlet 15
FamilyDelivery
Consent Status
Opted In
Points Balance
1,104
Current loyalty balance
Lifetime Spend
RM 1,381
Across 28 visits
Total Visits
28
Since 2025-04-12
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
59d
2026-08-11
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,104 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 15
Outlet purchase
2026-07-30 · Member activity · RM 42.00
App session
2026-07-18 · OPLUMO Outlet 15
Points credited
2026-07-06 · Member activity · RM 47.60
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 15
Outlet purchase
2026-06-12 · Member activity · RM 53.20
Points credited
2026-05-31 · OPLUMO Outlet 15
Outlet purchase
2026-05-19 · Member activity · RM 58.80