Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27122
VM0027122Membermember27122@example.test · +601110027122 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
419
Current loyalty balance
Lifetime Spend
RM 525
Across 14 visits
Total Visits
14
Since 2025-09-03
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
167d
2026-04-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
419 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 8
Outlet purchase
2026-04-13 · Member activity · RM 24.75
App session
2026-04-01 · OPLUMO Outlet 8
Points credited
2026-03-20 · Member activity · RM 28.05
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 8
Outlet purchase
2026-02-24 · Member activity · RM 31.35
Points credited
2026-02-12 · OPLUMO Outlet 8
Outlet purchase
2026-01-31 · Member activity · RM 34.65