Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 27107
VM0027107Silvermember27107@example.test · +601110027107 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
1,483
Current loyalty balance
Lifetime Spend
RM 1,855
Across 11 visits
Total Visits
11
Since 2026-03-08
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
35d
2026-09-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,483 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-04 · OPLUMO Outlet 10
Outlet purchase
2026-08-23 · Member activity · RM 119.25
App session
2026-08-11 · OPLUMO Outlet 10
Points credited
2026-07-30 · Member activity · RM 135.15
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 10
Outlet purchase
2026-07-06 · Member activity · RM 151.05
Points credited
2026-06-24 · OPLUMO Outlet 10
Outlet purchase
2026-06-12 · Member activity · RM 166.95