Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27102
VM0027102Goldmember27102@example.test · +601110027102 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
3,641
Current loyalty balance
Lifetime Spend
RM 4,552
Across 26 visits
Total Visits
26
Since 2025-05-15
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,641 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 5
Outlet purchase
2026-07-27 · Member activity · RM 123.00
App session
2026-07-15 · OPLUMO Outlet 5
Points credited
2026-07-03 · Member activity · RM 139.40
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 5
Outlet purchase
2026-06-09 · Member activity · RM 155.80
Points credited
2026-05-28 · OPLUMO Outlet 5
Outlet purchase
2026-05-16 · Member activity · RM 172.20