Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27075
VM0027075Membermember27075@example.test · +601110027075 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
671
Current loyalty balance
Lifetime Spend
RM 840
Across 29 visits
Total Visits
29
Since 2025-05-21
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
2d
2026-10-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
671 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-07 · OPLUMO Outlet 12
Outlet purchase
2026-09-25 · Member activity · RM 19.50
App session
2026-09-13 · OPLUMO Outlet 12
Points credited
2026-09-01 · Member activity · RM 22.10
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 12
Outlet purchase
2026-08-08 · Member activity · RM 24.70
Points credited
2026-07-27 · OPLUMO Outlet 12
Outlet purchase
2026-07-15 · Member activity · RM 27.30