Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27052
VM0027052Membermember27052@example.test · +601110027052 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
126
Current loyalty balance
Lifetime Spend
RM 158
Across 8 visits
Total Visits
8
Since 2025-12-17
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
170d
2026-04-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
126 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 6
Outlet purchase
2026-04-10 · Member activity · RM 19.50
App session
2026-03-29 · OPLUMO Outlet 6
Points credited
2026-03-17 · Member activity · RM 22.10
Win-back campaign delivered
2026-03-05 · OPLUMO Outlet 6
Outlet purchase
2026-02-21 · Member activity · RM 24.70
Points credited
2026-02-09 · OPLUMO Outlet 6
Outlet purchase
2026-01-28 · Member activity · RM 27.30