Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27050
VM0027050Membermember27050@example.test · +601110027050 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
371
Current loyalty balance
Lifetime Spend
RM 465
Across 5 visits
Total Visits
5
Since 2026-02-14
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
165d
2026-04-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
371 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-27 · OPLUMO Outlet 4
Outlet purchase
2026-04-15 · Member activity · RM 89.25
App session
2026-04-03 · OPLUMO Outlet 4
Points credited
2026-03-22 · Member activity · RM 101.15
Win-back campaign delivered
2026-03-10 · OPLUMO Outlet 4
Outlet purchase
2026-02-26 · Member activity · RM 113.05
Points credited
2026-02-14 · OPLUMO Outlet 4
Outlet purchase
2026-02-02 · Member activity · RM 124.95