Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 27045
VM0027045Silvermember27045@example.test · +601110027045 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,078
Current loyalty balance
Lifetime Spend
RM 2,598
Across 13 visits
Total Visits
13
Since 2025-10-07
Average Order Value
RM 172
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
151d
2026-05-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,078 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 16
Outlet purchase
2026-04-29 · Member activity · RM 129.00
App session
2026-04-17 · OPLUMO Outlet 16
Points credited
2026-04-05 · Member activity · RM 146.20
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 16
Outlet purchase
2026-03-12 · Member activity · RM 163.40
Points credited
2026-02-28 · OPLUMO Outlet 16
Outlet purchase
2026-02-16 · Member activity · RM 180.60