Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27028
VM0027028Platinummember27028@example.test · +601110027028 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
5,085
Current loyalty balance
Lifetime Spend
RM 6,357
Across 45 visits
Total Visits
45
Since 2024-04-22
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,085 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 16
Outlet purchase
2026-06-11 · Member activity · RM 132.75
App session
2026-05-30 · OPLUMO Outlet 16
Points credited
2026-05-18 · Member activity · RM 150.45
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 16
Outlet purchase
2026-04-24 · Member activity · RM 168.15
Points credited
2026-04-12 · OPLUMO Outlet 16
Outlet purchase
2026-03-31 · Member activity · RM 185.85