Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27027
VM0027027Silvermember27027@example.test · +601110027027 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
2,118
Current loyalty balance
Lifetime Spend
RM 2,648
Across 26 visits
Total Visits
26
Since 2025-07-15
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
1d
2026-10-08
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,118 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-08 · OPLUMO Outlet 15
Outlet purchase
2026-09-26 · Member activity · RM 99.00
App session
2026-09-14 · OPLUMO Outlet 15
Points credited
2026-09-02 · Member activity · RM 112.20
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 15
Outlet purchase
2026-08-09 · Member activity · RM 125.40
Points credited
2026-07-28 · OPLUMO Outlet 15
Outlet purchase
2026-07-16 · Member activity · RM 138.60