Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27005
VM0027005Membermember27005@example.test · +601110027005 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
614
Current loyalty balance
Lifetime Spend
RM 768
Across 8 visits
Total Visits
8
Since 2026-02-02
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
123d
2026-06-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
614 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 10
Outlet purchase
2026-05-27 · Member activity · RM 69.75
App session
2026-05-15 · OPLUMO Outlet 10
Points credited
2026-05-03 · Member activity · RM 79.05
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 10
Outlet purchase
2026-04-09 · Member activity · RM 88.35
Points credited
2026-03-28 · OPLUMO Outlet 10
Outlet purchase
2026-03-16 · Member activity · RM 97.65