Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27004
VM0027004Platinummember27004@example.test · +601110027004 · Preferred outlet: OPLUMO Outlet 9
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
7,393
Current loyalty balance
Lifetime Spend
RM 9,242
Across 45 visits
Total Visits
45
Since 2024-06-03
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
7,393 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 9
Outlet purchase
2026-07-23 · Member activity · RM 125.25
App session
2026-07-11 · OPLUMO Outlet 9
Points credited
2026-06-29 · Member activity · RM 141.95
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 9
Outlet purchase
2026-06-05 · Member activity · RM 158.65
Points credited
2026-05-24 · OPLUMO Outlet 9
Outlet purchase
2026-05-12 · Member activity · RM 175.35