Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00027
VM0000027Silvermember27@example.test · +601110000027 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
1,157
Current loyalty balance
Lifetime Spend
RM 1,447
Across 24 visits
Total Visits
24
Since 2025-08-04
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
17d
2026-09-22
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,157 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-22 · OPLUMO Outlet 11
Outlet purchase
2026-09-10 · Member activity · RM 54.00
App session
2026-08-29 · OPLUMO Outlet 11
Points credited
2026-08-17 · Member activity · RM 61.20
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 11
Outlet purchase
2026-07-24 · Member activity · RM 68.40
Points credited
2026-07-12 · OPLUMO Outlet 11
Outlet purchase
2026-06-30 · Member activity · RM 75.60