Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 26987
VM0026987Membermember26987@example.test · +601110026987 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
823
Current loyalty balance
Lifetime Spend
RM 1,030
Across 17 visits
Total Visits
17
Since 2025-07-22
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
156d
2026-05-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
823 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 9
Outlet purchase
2026-04-24 · Member activity · RM 54.00
App session
2026-04-12 · OPLUMO Outlet 9
Points credited
2026-03-31 · Member activity · RM 61.20
Win-back campaign delivered
2026-03-19 · OPLUMO Outlet 9
Outlet purchase
2026-03-07 · Member activity · RM 68.40
Points credited
2026-02-23 · OPLUMO Outlet 9
Outlet purchase
2026-02-11 · Member activity · RM 75.60