Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 26848
VM0026848Goldmember26848@example.test · +601110026848 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,684
Current loyalty balance
Lifetime Spend
RM 3,355
Across 41 visits
Total Visits
41
Since 2024-05-22
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
150d
2026-05-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,684 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 6
Outlet purchase
2026-04-30 · Member activity · RM 61.50
App session
2026-04-18 · OPLUMO Outlet 6
Points credited
2026-04-06 · Member activity · RM 69.70
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 6
Outlet purchase
2026-03-13 · Member activity · RM 77.90
Points credited
2026-03-01 · OPLUMO Outlet 6
Outlet purchase
2026-02-17 · Member activity · RM 86.10