Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 26675
VM0026675Silvermember26675@example.test · +601110026675 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
2,221
Current loyalty balance
Lifetime Spend
RM 2,777
Across 19 visits
Total Visits
19
Since 2025-05-25
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
178d
2026-04-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,221 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 3
Outlet purchase
2026-04-02 · Member activity · RM 88.50
App session
2026-03-21 · OPLUMO Outlet 3
Points credited
2026-03-09 · Member activity · RM 100.30
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 3
Outlet purchase
2026-02-13 · Member activity · RM 112.10
Points credited
2026-02-01 · OPLUMO Outlet 3
Outlet purchase
2026-01-20 · Member activity · RM 123.90