Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 26645
VM0026645Membermember26645@example.test · +601110026645 · Preferred outlet: OPLUMO Outlet 7
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
648
Current loyalty balance
Lifetime Spend
RM 810
Across 16 visits
Total Visits
16
Since 2025-09-12
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
122d
2026-06-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
648 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 7
Outlet purchase
2026-05-28 · Member activity · RM 45.75
App session
2026-05-16 · OPLUMO Outlet 7
Points credited
2026-05-04 · Member activity · RM 51.85
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 7
Outlet purchase
2026-04-10 · Member activity · RM 57.95
Points credited
2026-03-29 · OPLUMO Outlet 7
Outlet purchase
2026-03-17 · Member activity · RM 64.05