Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 26631
VM0026631Membermember26631@example.test · +601110026631 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
930
Current loyalty balance
Lifetime Spend
RM 1,163
Across 28 visits
Total Visits
28
Since 2024-12-31
Average Order Value
RM 50
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
930 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 10
Outlet purchase
2026-04-19 · Member activity · RM 37.50
App session
2026-04-07 · OPLUMO Outlet 10
Points credited
2026-03-26 · Member activity · RM 42.50
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 10
Outlet purchase
2026-03-02 · Member activity · RM 47.50
Points credited
2026-02-18 · OPLUMO Outlet 10
Outlet purchase
2026-02-06 · Member activity · RM 52.50