Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 26560
VM0026560Silvermember26560@example.test · +601110026560 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
2,017
Current loyalty balance
Lifetime Spend
RM 2,522
Across 35 visits
Total Visits
35
Since 2024-12-07
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
59d
2026-08-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,017 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 7
Outlet purchase
2026-07-30 · Member activity · RM 56.25
App session
2026-07-18 · OPLUMO Outlet 7
Points credited
2026-07-06 · Member activity · RM 63.75
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 7
Outlet purchase
2026-06-12 · Member activity · RM 71.25
Points credited
2026-05-31 · OPLUMO Outlet 7
Outlet purchase
2026-05-19 · Member activity · RM 78.75