Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 26538
VM0026538Silvermember26538@example.test · +601110026538 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,365
Current loyalty balance
Lifetime Spend
RM 2,957
Across 42 visits
Total Visits
42
Since 2024-08-04
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
58d
2026-08-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,365 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 2
Outlet purchase
2026-07-31 · Member activity · RM 46.50
App session
2026-07-19 · OPLUMO Outlet 2
Points credited
2026-07-07 · Member activity · RM 52.70
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 2
Outlet purchase
2026-06-13 · Member activity · RM 58.90
Points credited
2026-06-01 · OPLUMO Outlet 2
Outlet purchase
2026-05-20 · Member activity · RM 65.10