Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 26536
VM0026536Goldmember26536@example.test · +601110026536 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
2,622
Current loyalty balance
Lifetime Spend
RM 3,278
Across 16 visits
Total Visits
16
Since 2025-10-13
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
91d
2026-07-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,622 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 17
Outlet purchase
2026-06-28 · Member activity · RM 125.25
App session
2026-06-16 · OPLUMO Outlet 17
Points credited
2026-06-04 · Member activity · RM 141.95
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 17
Outlet purchase
2026-05-11 · Member activity · RM 158.65
Points credited
2026-04-29 · OPLUMO Outlet 17
Outlet purchase
2026-04-17 · Member activity · RM 175.35