Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 26414
VM0026414Goldmember26414@example.test · +601110026414 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
3,363
Current loyalty balance
Lifetime Spend
RM 4,205
Across 30 visits
Total Visits
30
Since 2024-12-14
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
142d
2026-05-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,363 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 14
Outlet purchase
2026-05-08 · Member activity · RM 117.75
App session
2026-04-26 · OPLUMO Outlet 14
Points credited
2026-04-14 · Member activity · RM 133.45
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 14
Outlet purchase
2026-03-21 · Member activity · RM 149.15
Points credited
2026-03-09 · OPLUMO Outlet 14
Outlet purchase
2026-02-25 · Member activity · RM 164.85