Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02639
VM0002639Goldmember2639@example.test · +601110002639 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,117
Current loyalty balance
Lifetime Spend
RM 5,147
Across 43 visits
Total Visits
43
Since 2024-08-16
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,117 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 5
Outlet purchase
2026-08-30 · Member activity · RM 90.00
App session
2026-08-18 · OPLUMO Outlet 5
Points credited
2026-08-06 · Member activity · RM 102.00
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 5
Outlet purchase
2026-07-13 · Member activity · RM 114.00
Points credited
2026-07-01 · OPLUMO Outlet 5
Outlet purchase
2026-06-19 · Member activity · RM 126.00