Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 26380
VM0026380Membermember26380@example.test · +601110026380 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
639
Current loyalty balance
Lifetime Spend
RM 799
Across 23 visits
Total Visits
23
Since 2025-06-29
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
71d
2026-07-30
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
639 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 14
Outlet purchase
2026-07-18 · Member activity · RM 24.75
App session
2026-07-06 · OPLUMO Outlet 14
Points credited
2026-06-24 · Member activity · RM 28.05
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 14
Outlet purchase
2026-05-31 · Member activity · RM 31.35
Points credited
2026-05-19 · OPLUMO Outlet 14
Outlet purchase
2026-05-07 · Member activity · RM 34.65