Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 02637
VM0002637Silvermember2637@example.test · +601110002637 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,243
Current loyalty balance
Lifetime Spend
RM 2,804
Across 20 visits
Total Visits
20
Since 2025-07-08
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
116d
2026-06-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,243 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 3
Outlet purchase
2026-06-03 · Member activity · RM 109.50
App session
2026-05-22 · OPLUMO Outlet 3
Points credited
2026-05-10 · Member activity · RM 124.10
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 3
Outlet purchase
2026-04-16 · Member activity · RM 138.70
Points credited
2026-04-04 · OPLUMO Outlet 3
Outlet purchase
2026-03-23 · Member activity · RM 153.30