Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 26320
VM0026320Silvermember26320@example.test · +601110026320 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
2,060
Current loyalty balance
Lifetime Spend
RM 2,575
Across 44 visits
Total Visits
44
Since 2024-05-25
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,060 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 5
Outlet purchase
2026-06-26 · Member activity · RM 56.25
App session
2026-06-14 · OPLUMO Outlet 5
Points credited
2026-06-02 · Member activity · RM 63.75
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 5
Outlet purchase
2026-05-09 · Member activity · RM 71.25
Points credited
2026-04-27 · OPLUMO Outlet 5
Outlet purchase
2026-04-15 · Member activity · RM 78.75