Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 26295
VM0026295Silvermember26295@example.test · +601110026295 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,520
Current loyalty balance
Lifetime Spend
RM 1,901
Across 14 visits
Total Visits
14
Since 2025-09-25
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
145d
2026-05-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,520 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 14
Outlet purchase
2026-05-05 · Member activity · RM 90.75
App session
2026-04-23 · OPLUMO Outlet 14
Points credited
2026-04-11 · Member activity · RM 102.85
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 14
Outlet purchase
2026-03-18 · Member activity · RM 114.95
Points credited
2026-03-06 · OPLUMO Outlet 14
Outlet purchase
2026-02-22 · Member activity · RM 127.05