Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 26279
VM0026279Silvermember26279@example.test · +601110026279 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,208
Current loyalty balance
Lifetime Spend
RM 2,761
Across 35 visits
Total Visits
35
Since 2025-01-03
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
32d
2026-09-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,208 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-07 · OPLUMO Outlet 15
Outlet purchase
2026-08-26 · Member activity · RM 61.50
App session
2026-08-14 · OPLUMO Outlet 15
Points credited
2026-08-02 · Member activity · RM 69.70
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 15
Outlet purchase
2026-07-09 · Member activity · RM 77.90
Points credited
2026-06-27 · OPLUMO Outlet 15
Outlet purchase
2026-06-15 · Member activity · RM 86.10