Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 26123
VM0026123Membermember26123@example.test · +601110026123 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
588
Current loyalty balance
Lifetime Spend
RM 735
Across 4 visits
Total Visits
4
Since 2026-02-24
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
588 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 12
Outlet purchase
2026-04-07 · Member activity · RM 123.00
App session
2026-03-26 · OPLUMO Outlet 12
Points credited
2026-03-14 · Member activity · RM 139.40
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 12
Outlet purchase
2026-02-18 · Member activity · RM 155.80
Points credited
2026-02-06 · OPLUMO Outlet 12
Outlet purchase
2026-01-25 · Member activity · RM 172.20