Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02607
VM0002607Silvermember2607@example.test · +601110002607 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,534
Current loyalty balance
Lifetime Spend
RM 1,918
Across 37 visits
Total Visits
37
Since 2024-07-28
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
155d
2026-05-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,534 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 7
Outlet purchase
2026-04-25 · Member activity · RM 48.75
App session
2026-04-13 · OPLUMO Outlet 7
Points credited
2026-04-01 · Member activity · RM 55.25
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 7
Outlet purchase
2026-03-08 · Member activity · RM 61.75
Points credited
2026-02-24 · OPLUMO Outlet 7
Outlet purchase
2026-02-12 · Member activity · RM 68.25