Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 25984
VM0025984Platinummember25984@example.test · +601110025984 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted Out
Points Balance
5,719
Current loyalty balance
Lifetime Spend
RM 7,150
Across 40 visits
Total Visits
40
Since 2024-08-22
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
76d
2026-07-25
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,719 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 9
Outlet purchase
2026-07-13 · Member activity · RM 126.75
App session
2026-07-01 · OPLUMO Outlet 9
Points credited
2026-06-19 · Member activity · RM 143.65
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 9
Outlet purchase
2026-05-26 · Member activity · RM 160.55
Points credited
2026-05-14 · OPLUMO Outlet 9
Outlet purchase
2026-05-02 · Member activity · RM 177.45