Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25923
VM0025923Goldmember25923@example.test · +601110025923 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
2,563
Current loyalty balance
Lifetime Spend
RM 3,205
Across 34 visits
Total Visits
34
Since 2024-11-10
Average Order Value
RM 123
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
104d
2026-06-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,563 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 16
Outlet purchase
2026-06-15 · Member activity · RM 92.25
App session
2026-06-03 · OPLUMO Outlet 16
Points credited
2026-05-22 · Member activity · RM 104.55
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 16
Outlet purchase
2026-04-28 · Member activity · RM 116.85
Points credited
2026-04-16 · OPLUMO Outlet 16
Outlet purchase
2026-04-04 · Member activity · RM 129.15