Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25863
VM0025863Silvermember25863@example.test · +601110025863 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,905
Current loyalty balance
Lifetime Spend
RM 2,382
Across 27 visits
Total Visits
27
Since 2025-05-16
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
43d
2026-08-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,905 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 7
Outlet purchase
2026-08-15 · Member activity · RM 65.25
App session
2026-08-03 · OPLUMO Outlet 7
Points credited
2026-07-22 · Member activity · RM 73.95
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 7
Outlet purchase
2026-06-28 · Member activity · RM 82.65
Points credited
2026-06-16 · OPLUMO Outlet 7
Outlet purchase
2026-06-04 · Member activity · RM 91.35