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Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 25845

VM0025845Silver

member25845@example.test · +601110025845 · Preferred outlet: OPLUMO Outlet 6

New JoinerHigh Value
Consent Status
Opted Out
Points Balance
1,438
Current loyalty balance
Lifetime Spend
RM 1,798
Across 39 visits
Total Visits
39
Since 2024-07-13
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
1,438 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 6
Outlet purchase
2026-05-16 · Member activity · RM 45.00
App session
2026-05-04 · OPLUMO Outlet 6
Points credited
2026-04-22 · Member activity · RM 51.00
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 6
Outlet purchase
2026-03-29 · Member activity · RM 57.00
Points credited
2026-03-17 · OPLUMO Outlet 6
Outlet purchase
2026-03-05 · Member activity · RM 63.00