Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25803
VM0025803Membermember25803@example.test · +601110025803 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
231
Current loyalty balance
Lifetime Spend
RM 289
Across 7 visits
Total Visits
7
Since 2026-03-18
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
97d
2026-07-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
231 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 15
Outlet purchase
2026-06-22 · Member activity · RM 39.75
App session
2026-06-10 · OPLUMO Outlet 15
Points credited
2026-05-29 · Member activity · RM 45.05
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 15
Outlet purchase
2026-05-05 · Member activity · RM 50.35
Points credited
2026-04-23 · OPLUMO Outlet 15
Outlet purchase
2026-04-11 · Member activity · RM 55.65