Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 25725
VM0025725Goldmember25725@example.test · +601110025725 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,236
Current loyalty balance
Lifetime Spend
RM 5,295
Across 39 visits
Total Visits
39
Since 2024-06-26
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,236 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 5
Outlet purchase
2026-04-29 · Member activity · RM 121.50
App session
2026-04-17 · OPLUMO Outlet 5
Points credited
2026-04-05 · Member activity · RM 137.70
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 5
Outlet purchase
2026-03-12 · Member activity · RM 153.90
Points credited
2026-02-28 · OPLUMO Outlet 5
Outlet purchase
2026-02-16 · Member activity · RM 170.10