Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25611
VM0025611Goldmember25611@example.test · +601110025611 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted Out
Points Balance
3,582
Current loyalty balance
Lifetime Spend
RM 4,478
Across 34 visits
Total Visits
34
Since 2025-01-10
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
43d
2026-08-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,582 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 10
Outlet purchase
2026-08-15 · Member activity · RM 89.25
App session
2026-08-03 · OPLUMO Outlet 10
Points credited
2026-07-22 · Member activity · RM 101.15
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 10
Outlet purchase
2026-06-28 · Member activity · RM 113.05
Points credited
2026-06-16 · OPLUMO Outlet 10
Outlet purchase
2026-06-04 · Member activity · RM 124.95