Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 25565
VM0025565Silvermember25565@example.test · +601110025565 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,222
Current loyalty balance
Lifetime Spend
RM 2,778
Across 17 visits
Total Visits
17
Since 2025-11-07
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
48d
2026-08-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,222 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 15
Outlet purchase
2026-08-10 · Member activity · RM 113.25
App session
2026-07-29 · OPLUMO Outlet 15
Points credited
2026-07-17 · Member activity · RM 128.35
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 15
Outlet purchase
2026-06-23 · Member activity · RM 143.45
Points credited
2026-06-11 · OPLUMO Outlet 15
Outlet purchase
2026-05-30 · Member activity · RM 158.55