Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 25562
VM0025562Membermember25562@example.test · +601110025562 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
595
Current loyalty balance
Lifetime Spend
RM 744
Across 10 visits
Total Visits
10
Since 2026-02-16
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
73d
2026-07-28
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
595 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 12
Outlet purchase
2026-07-16 · Member activity · RM 60.75
App session
2026-07-04 · OPLUMO Outlet 12
Points credited
2026-06-22 · Member activity · RM 68.85
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 12
Outlet purchase
2026-05-29 · Member activity · RM 76.95
Points credited
2026-05-17 · OPLUMO Outlet 12
Outlet purchase
2026-05-05 · Member activity · RM 85.05