Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 25499
VM0025499Membermember25499@example.test · +601110025499 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
752
Current loyalty balance
Lifetime Spend
RM 941
Across 16 visits
Total Visits
16
Since 2025-10-09
Average Order Value
RM 52
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
95d
2026-07-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
752 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 17
Outlet purchase
2026-06-24 · Member activity · RM 39.00
App session
2026-06-12 · OPLUMO Outlet 17
Points credited
2026-05-31 · Member activity · RM 44.20
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 17
Outlet purchase
2026-05-07 · Member activity · RM 49.40
Points credited
2026-04-25 · OPLUMO Outlet 17
Outlet purchase
2026-04-13 · Member activity · RM 54.60